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Phase
III: B2B Commerce and Supply Chain
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We expect Web Services usage to facilitate supply chain management
and will be an important component of B2B applications and business
process management solutions. We called these enterprise application
categories out separately in this analysis because of the complexity
of the business relationships and critical requirements for data sharing,
transaction processing and order and inventory management. Early B2B
trials of applications using Web Services have been primarily by companies
functioning as service providers rather than service consumers. Concerns
about the limitations of the technology in terms of security appear
to be confining most of these early test implementations among known
and trusted trading partners.
Even though the demand for innovation in B2B and SCM applications
is paramount and many vendors are working on solutions, we categorize
this as Phase III along the adoption continuum - 18 to 24 months
out.
Before B2B collaboration can be expanded, significant work is needed
in building the underlying infrastructure and integrating business
processes. B2B collaboration and commerce also share the same requirements
for better integration to the back-end systems EAI vendors are working
to provide. Herein lies the opportunity. Large organizations and
smaller technology providers that can deliver Web-Service based
technology solutions to accelerate security for B2B transactions,
improve integration, streamline business processes, enable commerce
through centralized and interactive catalogs and directories, and
also include the customer in the entire process, will find success.
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Barbara Angius Saxby (barbara@accelentmarketing.com)
founded Accelent (www.accelentmarketing.com)
to help software startups accelerate marketing strategies, planning,
and execution. She specializes in positioning and launching enterprise
infrastructure and application companies. Barbara is a senior marketing
executive with over 20 years experience in strategic marketing management
and has done extensive work internationally.
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